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IGBizStudies
May 27, 20211 min read
What are profitability ratios
There are three (3) profitability or performance ratios. Gross profit margin, profit margin and return on capital employed.
1490
IGBizStudies
May 27, 20212 min read
Revenue, cost and profit in income statement
How to calculate and use information on revenue, cost and profits in income statements 1. Revenue - Total sales 2. Cost of sale - Total...
1430
IGBizStudies
May 26, 20211 min read
What is cash-flow and its importance
Cash is needed to pay business expenses. Cash flow describes how a business receives cash (cash inflow) and spends it (cash outflow).
730
IGBizStudies
May 25, 20211 min read
What is productivity and efficiency and why it is important
Productivity is the measurement of the amount of output a unit of input could produce. They are measured using the following formulas...
750
IGBizStudies
May 5, 20212 min read
What influences pricing decisions
The three (3) major factors influencing pricing decisions are cost, supply and demand Cost refers to the cost of production, which...
770
IGBizStudies
May 5, 20211 min read
What are extension strategies
Extension strategies help prolong the sales and profit of matured products They include; New versions of existing products, with...
1800
IGBizStudies
May 5, 20212 min read
What is Product Life Cycle and its importance
Product Life Cycle is the process a product would undergo during their existence in the market. It starts with; Launch Growth Maturity...
650
IGBizStudies
May 5, 20211 min read
What is branding and why it is important
A brand gives an identity to a company that is distinct from other companies selling a similar product or service. A good brand can...
790
IGBizStudies
May 4, 20211 min read
Why and How do businesses compete
Competition drive business growth and can benefit consumers. They can also; Increase customer base and loyalty Increase revenue and sales...
750
IGBizStudies
Apr 29, 20212 min read
How to measure the size of a business?
Size of capital employed, market share, revenue/output volume, number of employees
2,6210
IGBizStudies
Apr 27, 20212 min read
What is opportunity cost
Opportunity cost happens when we forgo an alternative activity or use of resources to produce goods and services. The benefits from...
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